DNA

DNA

The DNA collection is a homage to identity. Showcasing PRITCH’s signature approach to sophistication, comprised of bold, irrefutably feminine designs that exude elegance with an edge. The raven is an image that’s deeply rooted in PRITCH’s brand identity. Unique to PRITCH is a custom-made, houndstooth pattern by Italian craftsmen referencing the raven’s claw, seen in black and white on woven fabric, as well as black-on-black on flocked leather. From lush, vegetable-tanned and vintage-textured leather to a new patent stretch. Satin couples with pleated leather in an intriguing tactile mix.