SPRING-SUMMER 2016 | BLUE HOTEL | CAMPAIGN

SPRING-SUMMER 2016 | BLUE HOTEL | CAMPAIGN

The Spring-Summer 2016 MEI KAWA campaign is staged in a bare modern wellness centre where the pool blue textiles, the crispy, fresh fabrics and the lightweight gowns are presented on imaginary nursing staff. The collection is full of weird humour and sartorial innovation but still functions as an easily applicable, simple summer wardrobe.