Sierra

FOCUSED ON DECONSTRUCTING THE TRADITIONAL IDEA OF WEDDING GOWNS, THIS COLLECTION OF FUNCTIONAL AND VERSATILE PIECES BECOMES A PART OF THE BRIDE’S LIFE STORY.
A STORY THAT DOES NOT END AT THE ALTAR.

Recognizing the significant investment of time and money that goes into choosing the perfect wedding dress, the collection aims to create a more sustainable and longlasting relationship between the bride and her ceremonial pieces by transforming them into functional garments that extend beyond the wedding day.

One of the key features of these designs is the emphasis on versatility. The pieces are created with the intention of enabling the wearer to mix and match them in different ways. Whether it’s combining elements to create a look worthy of walking down the aisle, or integrating them into everyday life, the collection encourages a more contemporary and bold approach to bridalwear, blurring the lines between traditional wedding gowns and ready-to-wear fashion.

By rewriting the story of these pieces and embracing a focus on versatility, the collection encourages conscious consumerism, as well as the repurposing and reusing of clothes. Brides are empowered to invest in a wardrobe that holds sentimental value and can be enjoyed for years to come, rather than just preserving the memories of one single day.