RM ATU GELOVANI

RM ATU GELOVANI IS A GENDERLESS JEWELLERY BRAND FOUNDED BY ATU GELOVANI IN 2018 IN BERLIN.

THE CONCEPT OF THE JEWELLERY LINE FOLLOWS THE MAIN PRINCIPLES OF “READYMADES” AND BY EMPHASIZING, THAT FORMS AND MATERIALS SHOULDN'T BE BOUND TO GENDER NORMS, THE BRAND CREATES STRONG GENDERFLUID MOSTLY ONE-OF-A-KIND PIECES.

COLLECTIONS HAVE AN ASSOCIATION OF ROUGHNESS AND ELEGANCE WITH A MATERIAL FOCUS SUCH AS STAINLESS STEEL, MIXED WITH THREE TYPES OF PEARLS (AKOYA, FRESHWATER, NACRE), SWAROVSKI CRYSTALS, PRECIOUS AND SEMI-PRECIOUS STONES, RESIN, LIQUID, AND SOLID LATEX.

WITH LOVE FROM TBILISI, GEORGIA.

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ATU GELOVANI IS A GEORGIAN ARTIST AND DESIGNER BORN ON SEPTEMBER 19, 1994, IN TBILISI, GEORGIA. HE STUDIED ARCHITECTURE AT THE TBILISI STATE ACADEMY OF ARTS (TSSA) AND LATER CONCEPTUAL DESIGN AT THE UNIVERSITY OF FINE ARTS HAMBURG (HFBK).

HIS WORKS MOSTLY CONSIST OF EXPERIMENTAL AND CONCEPTUAL PROJECTS WITH A RANGE OF MEDIA: ART, FASHION, DESIGN & PHOTOGRAPHY.

HIS PHOTOGRAPHIC WORKS HAVE APPEARED IN VOGUE ITALY AND DER GREIF MAGAZINE.

IN 2018 HE FOUNDED A GENDERLESS JEWELLERY BRAND RM ATU GELOVANI IN BERLIN, GERMANY. HIS JEWELLERY PIECES HAVE BEEN FEATURED IN VARIOUS FASHION EDITORIALS PUBLISHED IN VOGUE GERMANY, TUSH MAGAZINE, L'OFFICIEL BALTICS, VANITY TEEN, SLEEK MAGAZINE, ETC.

CURRENTLY LIVES AND WORKS BOTH IN HAMBURG AND BERLIN.