The loom art

Aarushi Kilawat
Designation: Founder & Design Head, The Loom Art

'Let's create a society where we leave a smile on each face we encounter'
— Director at Naya Sawera, NGO for HIV+ & especially abled children, until 2016.
'Creating 'Braille Tags is an initiative towards improving the shopping experience for visually challenged. She believe 'thoughtful design' is the perfect medium to offer solutions to issues the world is facing at large'.
— Creator of Braille Tags for Garments in 2012. She has also incorporated these tags in a special edition in her clothing line.
'The Storybook Project is aimed to take the art of story telling to newer heights. Designed for kids with special needs, the book comprises comic strips based on the technique of 'Sight word reading'. More Art, minimal words.
— Creator of The Story book'

HAND LOOMED. HAND EMBROIDERED. HAND MADE.

The Loom Art derived its name from the designer's love for handloom and her admiration for art . The label focuses on reviving old authentic embroidery techniques and thus. generating employment for the locals & bring handloom back in vogue. She believes how a machine made clothing can never replace the love and hard work that is reflected in a hand made piece. It is this love she wants to magnify and sustain.