LaLaQueen

Sally Sarieddine is a Lebanese-born, UAE-raised, British-educated fashion designer and businesswoman, largely involved in bringing fashion back to individual authenticity and self-expression.

Coming from a versatile background where she melded theatre and advertising, Sally embarked on the path of fashion when she joined the widely acclaimed Central Saint Martins College in London.

Inspired by the work of meticulous craftsmen and Sally's exceptional regard for an array of exquisite materials - naturally tanned leather in specific - a new bespoke handbag label was born in Beirut.

Sarieddine launched her online boutique via LaLaQueen.com, subsequently becoming one of the first designer-owned online stores in the Middle East.