A Humming Way

AHW is a luxury clothing label experimenting with design using Khaadi and other Indian cruelty free textiles. We place our highest priority on differentiating and centering the feel of the textiles through our designs and are particular fans of decorating the garment with the textile’s own surface texture.

AHW tries to reimagine the fabrics that people in India have been wearing for centuries through the lens and perspective of the contemporary everyday to graceful occasion wear.

The bulk of the fabrics used for our collections come from three villages of generationally skilled handweavers in Ahmedabad and Rajasthan.

The brand was launched November of 2017. Our clothes are produced at our atelier in Juhu, Mumbai, India.