Elementum by Daniela Pais

Grey Sheep

elementum.STORE

Location

Caldas da Rainha / portugal

University

design academy eindhoven

Graduation year

2007

Main Manufacturing Countries

portugal

Contact

Daniela Pais, established the fashion label Elementum in 2008 after graduating from Design Academy Eindhoven's Masters program. Her work re-questions the fundamental principles behind fashion and identity, and aims to reduce waste form fashion production and consumption cycles.

Creating beautiful clothes should not be at the expense of our future.
With the vision to change the way we make and wear clothes, Elementum is a sustainable fashion brand built on Zero Waste principals, using only natural materials and made in Europe. With timeless and multi-functional designs Elementum offers a range of expression and identity that fits the fast changing contexts of today's fashion.
Elementum believes we wear our clothes and not the clothes wear us. You decide what your Elementum will be today – a scarf, a shirt, a hoodie or a dress. We don't create waste: there is no cut off material and we produce without stitches, zippers, or buttons. In Elementum we make use of the complete textile and incorporate minimum cuts in the fabric to provide maximum use for the clothes.

Latest Collection

Perception

Formal & Fluid, Urban & Rural,
Happy & melancholic,
Single & Together, Inside & Outside
Brain & Gut

At Elementum we see beauty as a form of therapy. Making place for healing our clothes offer an
easy exchange between form and flow.

Always multifunctional our clothes are comfortable and constructed, expressive and accumulated but always simple and considering longevity.

Celebrating our maturity we have reached design N.18: a short sleeved jersey blouse, together with a short sleeved long dress N.19, a long sleeved blouse N.16 and dress N.17, these are some of our new designs for this spring summer and beyond.

Supporting our daily moves and values we created a Wrap bag made entirely from our wide trousers cutoffs.

Our commitment to Sustainability as you know been there from the start. We continue to believe in natural fibres and the circularity and zero waste capacities that they offer.

We consciously invest in bringing you fluid fabric qualities from Tencel and Lyocell fibre, continuing with Linen, Hemp and Organic Cotton.

Remaining connected from conception to production in one easy movement, Elementum’s new basics offer moments of playful abstraction, daydreaming and comfort.