THIS COLLECTION IT’S ABOUT SUSPENSE, CRISIS AND ADAPTATION. THESE THEMES ARE THREADED IN THE AW24 STORYLINE WHERE CLOTHES SERVE BOTH AS A PRACTICAL AND PLAYFUL TOOL TO EXPERIMENT WITH DIFFERENT WAYS OF WEARING IT. EACH PIECE FUNCTIONS AS AN OPEN CODE, CHANGING AS IT'S REINTERPRETED BY USERS, REVEALING SECRETS AND UNEXPECTED USES WHEN IT COMES INTO CONTACT WITH THE BODY.
AW24 FOCUSES ON SELF-DISCOVERY THROUGH CLOTHING. THE GARMENT IS SEEN AS A SOFT TRENCH AND SECOND SKIN, AND A SPACE FOR PERSONAL IMMERSION AND CONTINUOUS REDEFINITION.