AUBERLITYS

Auberlitys was created in 2022 by Aurélie Clarys. The founder wanted to create a strong concept, at the crossroads of areas particularly close to her heart: fashion, tech/innovation and the environment. She wanted to address the environmental issues of ready-to-wear with a disruptive, problem-solving approach, inspired by her background. Aurélie trained as an engineer. She worked in tech for 10 years. In 2018, she left a startup environment in Paris to join the Google workforce in London. She took advantage of this change of environment to reconnect with her lifelong passion: fashion. She takes evening classes in fashion design at Central Saint Martins, then at ESMOD on her return to Paris in 2021. She discovered 3D printing, its applications to clothing, and Ted Talks with expert designers in the field... Her ecological awareness grows as the crises we face increase. She is particularly sensitive to the problem of textile waste. For her, fashion is an art form, which must remain a means of expression, a vector of creativity and inspiration, but which must also find answers adapted to the urgency of the current ecological situation. She decided to take up the challenge, and create a brand that reflects her passion for fashion, French designers, quality and attention to detail, mixed with her tech "nerd" inspirations, and her ecological conscience.

Auberlitys was born. Its modular nature reflects the different facets that make us up, which can be assembled and disassembled according to circumstances, making us unique.