Inspired from the ice cream parlour concept Çuval’s S//S2012 Collection takes its name from a currently active ice cream shop based in Philadelphia.
The colors of the fabrics are projecting the different flavored scoop of ice creams where the vegetable tanned leather is treated as an icecream cone and the free nickel, white pgold plated accessories take their role as sprinkles. for Summer 2012.
-- “Scoop is an informal term used in journalism. The word connotes originality,
importance, surprise or excitement, secrecy and exclusivity.”